dailypoint™
dailypoint™ – The CDP for CRM & Loyalty
Founded in Munich in 2005, dailypoint is a leading Customer Data Platform for the hospitality industry. Originally established as Toedt, Dr. Selk & Coll. GmbH (TS&C), the company has evolved into one of the hospitality industry’s most recognized technology providers for CRM, loyalty, personalization & guest data management.
With its mission to Turn Data into Value, dailypoint™ helps hotels transform fragmented guest information into measurable business success. The platform consolidates data from PMS, POS, CRS, booking engines, websites, Wi-Fi systems, newsletters, spa applications, & many additional touchpoints into one centralized guest profile. This enables hotels to create highly personalized guest experiences, strengthen loyalty, optimize direct bookings, & improve operational efficiency.
Today, dailypoint™ is trusted by hundreds of hotel brands, hotel groups, resorts, & luxury independent hotels worldwide. The company has built a particularly strong reputation within the luxury hospitality & chain hotel segment, including hotels affiliated with The Leading Hotels of the World (LHW).
Over the past years, dailypoint™ has experienced continuous international growth. Following 28% revenue growth in 2023, the company achieved another 13% increase in 2024 & recorded 29% growth during the first four months of 2025. The company remains committed to sustainable growth & profitable growth while maintaining its entrepreneurial independence & long-term strategic vision.
A major differentiator of dailypoint™ is its holistic technology approach. In response to the growing importance of integrated hospitality ecosystems, the company delivers comprehensive solutions that combine CRM, CDP, loyalty, marketing automation, & guest journey management within one centralized platform.
Innovation has always been at the center of dailypoint’s success. The platform includes advanced solutions such as the Data Laundry™ for automated data cleansing & profile consolidation, AI-powered communication tools, the Booking Manager for automated proposal workflows, loyalty management capabilities, & sophisticated business intelligence functionalities. Through the integration of AI-supported technologies, dailypoint™ continues to strengthen its position as an innovation leader within hospitality technology.
The company is headquartered in Munich, Germany, which remains the heart of product development, innovation, & strategic operations. In addition, dailypoint™ continues to expand its international presence with offices in: Dubai, UAE & Denver, USA.
The Dubai office supports the rapidly growing Middle Eastern & Asian hospitality markets, while the Denver office strengthens dailypoint’s presence & customer support capabilities in the Americas.
The company is led by an experienced founding & management team with deep expertise in hospitality, software development, data protection, & technology innovation.
dailypoint™ is an active member & partner of leading hospitality organizations including HTNG, HSMAI, HOSPA, & the Austrian Hotel Association (ÖHV), reinforcing its commitment to innovation, collaboration, & excellence within the global hospitality industry.
By combining hospitality expertise with advanced technology, dailypoint™ continues to shape the future of guest-centric hotel technology — helping hotels worldwide transform data into value.
Core Features of dailypoint™
Central Guest Profile (CGP): The foundation of dailypoint™ is the Central Profile – a unified, GDPR/CCPA-compliant guest view that consolidates bookings, preferences, and behavioral data from over 200 systems into one continuously updated profile.
Data Integration & Connectivity: Seamlessly connects PMS, POS, booking engines, CRM tools, WiFi, and marketing platforms, eliminating data silos and creating a single source of truth.
Data Quality & Cleansing: Automated processes deduplicate, enrich, and standardize data, ensuring reliable insights and enabling precise guest targeting.
CRM & Guest Communication: Centralized management of all guest communication, including newsletters, transactional messages, and personalized campaigns based on real-time data.
Marketing Automation: Automates pre-stay, in-stay, and post-stay communication, ensuring timely and relevant guest engagement while increasing efficiency and revenue potential.
Loyalty Programs: Flexible loyalty solution tailored to independent hotels and groups, supporting customized reward programs and driving repeat business.
Profile Engine & Guest Insights: Transforms guest behavior (e.g., website clicks, email interactions) into actionable insights and interests, enabling advanced segmentation and personalization.
Booking Manager: Streamlines the creation and distribution of personalized offers, significantly reducing manual effort while improving conversion rates.
Voucher & Promotion Management: Supports targeted voucher campaigns to generate additional revenue and incentivize direct bookings.
Website Connect & Tracking: Identifies website visitors, tracks interactions, and enables retargeting strategies for guests who have not completed a booking.
Guest Journey Automation: Covers all touchpoints from pre-arrival to post-stay, enhancing the guest experience while optimizing operational processes.
Online Reputation Management: Collects and analyzes guest feedback through integrated surveys linked to the Central Profile for data-driven service improvements.
AI-Powered Communication: Integrated AI tools support efficient and high-quality guest communication across multiple modules.
Marketplace & Open Ecosystem: An open platform connecting a wide range of hotel systems, ensuring scalability, flexibility, and future-proof integration.
